Why Luke Lango sees shares rising in December … China bans exports to the U.S. of a key uncommon earth metallic … pricing challenges at MCD … ADP jobs information … and Apple companions with Coinbase
It was a blistering November for shares.
The S&P 500 rose 5.73% and the Dow jumped 7.54%, marking their greatest month-to-month efficiency of 2024. In the meantime, the Nasdaq climbed 6.21% for its largest achieve since Might.

Supply: Buying and selling View
Where does the market go next?
According to our tech expert Luke Lango, the answer is “even higher.”
Let’s quickly tour through his four reasons, the first of which is “bullish seasonality.”
From Luke:
Since 1950, the stock market has risen about 80% of the time between Thanksgiving and the New Year.
And for the past five years, the market rallied from Dec. 2 into the end of the year all but once.
The second is “a dovish Fed”:
The Federal Reserve will likely play the part of Santa, not the Grinch, later this month…
It is widely expected to cut interest rates by 25 basis points at that upcoming meeting. But more important than the actual rate-cut decision will be Fed Board Chair Jerome Powell’s tone in the post-meeting press conference…
[We think he will sound] dovish and signal that the cuts will keep coming.
Third, Luke points toward “robust consumer spending”:
It looks like this holiday shopping season will be quite a strong one.
According to data from Mastercard (MA), Adobe Analytics, and Salesforce (CRM), the 2024 vacation procuring season is off to a file begin…
By some metrics, we’re taking a look at doubtlessly the perfect vacation procuring season since Covid emerged greater than 4 years in the past.
Lastly, Luke highlights “falling inflation:”
Reinflation fears have, in our view, been the one impediment holding the market again in current weeks – and rightfully so. For some time there, real-time measures of inflation had been reheating…
However [Truflation’s U.S. Inflation Index] has slid to 2.7% over the previous two weeks. This appears to recommend that the current bout of reinflation has not less than briefly stalled.
Put it altogether and Luke believes we’re in for a robust Santa Rally to finish the yr.
This comes after what was a rare November for Luke’s Innovation Investor subscribers. They locked within the following income:
- Palantir: 165%
- Intapp: 60%
- Q2 Holdings: 50%
- VanEck Digital Transformation ETF 40%
- AppLovin: 200%
- IonQ: 335%
- Zillow: 60%
- Axon: 365%
- Tempus: 30%
- Cava: 60%
- Zeta: 65%
- Wix: 25%
We’re thrilled to spotlight these wins for subscribers and couldn’t be prouder of Luke. Higher nonetheless, if he’s proper, extra income are on the way in which as we spherical out the yr.
One doable Scrooge to keep watch over…
Yesterday introduced information that China has tightened its grip on two obscure but indispensable parts which can be cornerstones for next-gen applied sciences.
Right here’s Bloomberg with extra:
China ratcheted up commerce tensions with the US with a ban on a number of supplies with high-tech and army functions, in a tit-for-tat transfer after President Joe Biden’s authorities escalated know-how curbs on Beijing.
Gallium, germanium, antimony and superhard supplies are not allowed to be shipped to America, the Ministry of Commerce stated in a press release Tuesday. Beijing may also place tighter controls on gross sales of graphite, it added.
That is vital as a result of these parts have a variety of functions – from semiconductors, to satellites, to night-vision goggles, and past.
Right here’s a graphic illustrating what number of industries depend on gallium. Should you can’t see/learn it, the takeaway is mainly “all issues tech.”

Supply: DeepBlueCrypto
After news broke yesterday, western-based rare-earth materials companies popped. For example, Las Vegas-based Mp Materials Corp (MP) shot up 11%, Canadian-based Ucore Uncommon Metals added 23%, and tiny Texas Mineral Sources Corp erupted 34% (and it’s up one other 15% as I write Wednesday).
This might function a preview of what’s on the way in which if Trump ratchets up the commerce conflict with China. It dangers placing upward stress on inflation for associated tech merchandise in 2025 – a dynamic we’ve been warning about repeatedly right here within the Digest.
We’ll preserve you up to date as this story unfolds.
Talking of inflation, we’re seeing an attention-grabbing drama unfolding at McDonald’s due to greater costs
Within the wake of the pandemic and provide chain issues, McDonald’s raised costs as its enter prices soared.
You might recall final Might when the president of McDonald’s U.S. enterprise, Joe Erlinger penned an open letter, explaining why the common value of a Massive Mac within the U.S. is 21% greater than in 2019. He pointed towards the corporate’s personal greater prices.
The issue is that these greater costs (which protected McDonald’s revenue margins) have made the fast-food large not inexpensive for an enormous share of People.
From Bloomberg:
After a long time of stagnant wages, depleted pandemic financial savings and the best inflation because the disco period, many People are broke. A lot in order that in February, McDonald’s Chief Government Officer Chris Kempczinski advised buyers that fewer “low-income shoppers,” by which he means households incomes $45,000 a yr or much less, are displaying up for meals at McDonald’s.
Based on the newest Census Bureau information, roughly 28% of US households earn lower than $45,000 a yr. This interprets into roughly 90 million People.
Now, up to now, this hasn’t made a dent in McDonald’s general profitability. However sooner or later, the fast-food icon may have hassle passing alongside inflationary value will increase to guard its margins with out kneecapping revenues.
Again to Bloomberg:
[If inflation rises], somebody should choose up the tab. Corporations shouldn’t assume will probably be shoppers, as McDonald’s has found…
What is evident is that McDonald’s can not serve the broad public, because it all the time has, with out absorbing among the value as a result of a considerable portion of its clients have reached their spending restrict.
It’s a steadiness that many U.S. executives might must navigate in 2025: Do you increase costs to guard margins, whereas risking elevating them too excessive, leading to fewer clients… or do you eat a few of your greater enter prices to maintain clients pleased, which suggests decrease revenue margins? On the finish of the day, which may have the best constructive influence on general profitability?
Take into account that analysts are projecting calendar yr 2025 earnings development of 15% and income development of 5.7% for the S&P. That’s lots. For context, for 2024, analysts undertaking earnings development of 12% and income development of 4.7%.
That is taking place because the labor market tightens up, which may imply even tighter purse strings for some People, which brings us to our subsequent story…
This morning, non-public payrolls grew by lower than anticipated in November
ADP launched its newest non-public payrolls report displaying that U.S. companies added 146,000 jobs on the month. That was shy of the downwardly revised 184,000 in October and fewer than the Dow Jones estimate for 163,000.
In constructive information, wage development accelerated by 4.8%, which was sooner than October’s enhance.
Right here’s ADP’s chief economist, Nela Richardson:
Whereas general development for the month was wholesome, trade efficiency was combined. Manufacturing was the weakest we’ve seen since spring. Monetary providers and leisure and hospitality had been additionally gentle.
The extra carefully watched labor report from the Bureau of Labor Statistics comes out Friday. You’ll recall that its October launch confirmed a rise of simply 12,000 jobs. This was artificially lowered by the Boeing strike and hurricanes within the south.
The estimate for November is 214,000 jobs. You might be positive the Fed will probably be watching carefully because it tries to string the needle between sustaining a wholesome labor market and taming inflation.
Shifting over to crypto, earlier this week introduced an enormous signal of adoption
In what marks a momentous step into the mainstream, Apple introduced that it’s partnering with crypto platform Coinbase to allow crypto purchases via Apple Pay in third-party apps.
From CEO At the moment:
The mixing is a part of Coinbase Onramp—a service designed to streamline the conversion of conventional currencies, comparable to USD, into digital property like Bitcoin and Ethereum.
The transfer signifies a turning level for the cryptocurrency ecosystem, as two main tech and monetary gamers be part of forces to simplify the notoriously advanced strategy of buying digital currencies. By leveraging Apple Pay’s widespread adoption and Coinbase’s crypto experience, this partnership may redefine how shoppers and builders work together with cryptocurrencies.
Right here’s extra from Coinbase’s CEO, Brian Armstrong:
This partnership is a game-changer. It eliminates lots of the boundaries which have saved common shoppers from exploring cryptocurrencies.
By integrating with Apple Pay, we’re bringing crypto to the fingertips of hundreds of thousands of customers.
We proceed to be bullish on Bitcoin and the rising “altcoin season.” Should you missed yesterday’s Digest on altcoins, click here to catch it.
Backside line: We consider an amazing quantity of wealth will probably be made within the crypto sector in 2025. This newest information from Apple and Coinbase solely provides to that conviction.
Coming full circle…
We’ll finish at this time by circling again to Luke’s bullishness initially of the difficulty.
Sure, there are causes to keep up warning at this time, and we’ll proceed highlighting them so that you just’re not caught off-guard as we transfer into 2025. However we’re in a money-making market. So, till bullish momentum turns, keep invested.
Whereas it might or is probably not a white Christmas, from the appears to be like of it, it’ll be loads inexperienced.
Have night,
Jeff Remsburg