The PayPal Honey browser extension is, in principle, a helpful option to discover higher offers on merchandise when you’re purchasing on-line. However in a video revealed this weekend, YouTuber MegaLag claims the extension is a “rip-off” and that Honey has been “stealing cash from influencers, together with the very ones they paid to advertise their product.”
Honey works by popping up a proposal to seek out coupon codes for you when you’re trying out in an internet store. However as MegaLag notes, it continuously fails to discover a code, or gives a Honey-branded one, even when a easy web search will cowl one thing higher. The Honey web site’s pitch is that it’s going to “discover each working promo code on the web.” However in keeping with MegaLag’s video, ignoring higher offers is a function of Honey’s partnerships with its retail purchasers.
MegaLag additionally says Honey will hijack affiliate income from influencers. Based on MegaLag, in case you click on on an affiliate hyperlink from an influencer, Honey will then swap in its personal monitoring hyperlink once you work together with its deal pop-up at check-out. That’s no matter whether or not Honey discovered you a coupon or not, and it leads to Honey getting the credit score for the sale, quite than the YouTuber or web site whose hyperlink led you there.
Paypal VP of company communications Josh Criscoe stated in an electronic mail to The Verge that “Honey follows business guidelines and practices, together with last-click attribution.”
MegaLag isn’t the primary to make such claims. A 2021 Twitter publish advises utilizing Honey’s low cost codes in a distinct browser to keep away from it taking the affiliate credit score. A Linus Media Group worker additionally defined in a 2022 discussion board reply that Linus Tech Ideas dropped Honey as a sponsor over its affiliate hyperlink practices.
Honey’s comfort has resulted within the extension being beneficial extensively, together with in nearly 5,000 Honey-sponsored movies throughout about 1,000 YouTube channels, in keeping with MegaLag. We’ve even beneficial it right here at The Verge; now we don’t.
Right here is Criscoe’s full assertion:
Honey is free to make use of and gives hundreds of thousands of customers with further financial savings on their purchases every time doable. Honey helps retailers scale back cart abandonment and comparability purchasing whereas rising gross sales conversion.