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UK to regulate ‘buy now, pay later’ lenders in legal overhaul

by Investor News Today
May 19, 2025
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UK to regulate ‘buy now, pay later’ lenders in legal overhaul
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Lenders that concentrate on “purchase now, pay later” companies should abide by related guidelines to mainstream banks underneath long-awaited laws that can end in them being absolutely regulated by the Monetary Conduct Authority.

The UK authorities will on Monday carry ahead laws, greater than 4 years after the earlier Conservative administration introduced plans to manage the sector.

Beneath the principles, lenders similar to Klarna and Clearpay will probably be required to verify customers’ affordability earlier than providing loans, whereas debtors will be capable to make complaints to the Monetary Ombudsman.

“These new guidelines will shield customers from debt traps and provides the sector the understanding it wants to take a position, develop and create jobs,” mentioned Emma Reynolds, financial secretary to the Treasury.

“Purchase now, pay later has remodeled purchasing for hundreds of thousands, however for too lengthy has operated as a wild west — leaving customers uncovered.”

The Treasury mentioned it could additionally reform the Shopper Credit score Act to be able to create a “trendy, pro-growth framework that displays how folks borrow immediately”. The financial technology trade has lengthy complained that the 51-year-old regime and a few of its disclosure necessities will not be match for function within the digital age.

The marketplace for “purchase now, pay later” loans — referred to as BNPL — has boomed lately, permitting customers to unfold their funds in short-term instalments with no curiosity. Greater than 10mn folks use the product within the UK, in keeping with the Treasury.

Nonetheless, the sector has remained unregulated, with suppliers not at current required to run affordability checks on potential customers. Shopper teams have warned that debtors danger accruing unmanageable ranges of debt underneath the present regime.

A few of the largest suppliers of BNPL — together with Klarna — are already conducting exterior credit score checks. However the brand new necessities anticipated from the monetary watchdog within the subsequent yr will probably be extra stringent.

“Corporations might want to verify earnings ranges, important spending and different monetary commitments quite than taking a look at missed funds and floor degree danger,” mentioned Liam Evans, managing director at PwC.

Doing this in actual time with data-sharing know-how is prone to increase prices for BNPL suppliers who’re used to solely paying to entry buyer information from banks when buying new prospects, mentioned Evans.

“Affordability checks would result in sluggish buyer acquisition, larger rejection charges, and extra conservative danger urge for food,” he mentioned.

Lisa Webb, of client group Which?, mentioned it was good that ministers have been lastly regulating the sector, however mentioned the federal government “additionally wants to make sure this contains larger advertising transparency and details about the dangers of missed funds and credit score checks”.

A significant win for the sector is the truth that BNPL lenders will get a bespoke regime on “disclosure necessities” quite than the previous necessities set out within the Shopper Credit score Act. This follows intense lobbying from the sector which argued that understanding digital fee flows and on-line procuring behaviour would assist firms design smart methods of explaining credit score danger to prospects.

Additionally they anxious that including friction would lead prospects to desert their on-line procuring carts earlier than finishing purchases.

Analysis commissioned by the Centre for Monetary Functionality, a UK-based monetary training charity, discovered that nearly 1 / 4 of such loans have been charged late reimbursement charges within the six months to December 2023.

Klarna mentioned: “Curiosity-free BNPL is a crucial various to high-cost credit score for hundreds of thousands of Brits and we’ve supported regulation to maintain it protected and accessible since 2020.”

It added that it was “good to see progress on regulation, and we sit up for working with the FCA on guidelines to guard customers and encourage innovation”.

The UK introduced plans to manage the sector in 2021 and the Treasury consulted on the thought in 2023 however later delayed the implementation of draft laws.



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