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Why Britain’s fintech dream is faltering

by Investor News Today
May 26, 2025
in Market Updates
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Why Britain’s fintech dream is faltering
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Britain prides itself on being a funds champion. The UK pioneered prompt financial institution transfers with the launch of sooner funds in 2008. A decade later, new data-sharing expertise promised to usher in a brand new period.

However whereas “open banking” has discovered success in varied corners of finance — resembling by enabling sooner lending selections and new budgeting instruments — it has thus far did not ship the promise of powering a funds revolution.

Open banking powered a complete of 27mn funds within the UK in March, in keeping with Open Banking Restricted. Against this, the Funds Methods Regulator recorded 1.92bn card transactions in February, its newest obtainable knowledge.

The expertise permits clients to share their monetary info with different banks, apps and on-line retailers; it permits lenders to provoke “pay by financial institution” remittances by sending info to receiving banks, with out the necessity for card intermediaries resembling Mastercard and Visa.

The fanfare round open banking arose as fintech boomed within the UK within the final decade, at a time when regulators sought to foster competitors within the wake of the monetary disaster. This helped place London as a pacesetter within the sector. It turned residence to Europe’s most extremely valued start-up, Revolut, and the second most engaging vacation spot for fintech funding after the US, in keeping with commerce physique Innovate Finance. 

Exterior view of Revolut HQ in the YY building at Canary Wharf
Europe’s most extremely valued start-up, Revolut, has known as London residence © Chris Lawrence/Alamy

The fintech growth additionally helped a crop of start-ups resembling TrueLayer and GoCardless elevate hundreds of thousands from buyers together with China’s Tencent and US cost firm Stripe as they sought to supply options to legacy cost routes. By permitting buyers to forgo card funds with the choice to “pay by financial institution” at retailers’ checkouts, the businesses hoped to alleviate the faff of typing out clunky card particulars and to free retailers from Visa and Mastercard’s charges.

However the British homegrowns have failed to show a revenue whereas increased rates of interest have damped investor sentiment for the sector. Lossmaking TrueLayer laid off 1 / 4 of its workforce final yr earlier than saying a 30 per cent valuation drop that toppled its $1bn “unicorn” valuation standing.

Rival GoCardless — an organization co-founded by Monzo founder Tom Blomfield — minimize 20 per cent of its workforce final yr in a bid to scale back value and attain profitability by 2026. Firm insiders insist it’s shut to creating a revenue.

“It’s a bubble,” mentioned one adviser to open banking firms who requested to not be named, referring to the lofty fundraising they beforehand acquired throughout a wider hype cycle across the fintech sector.

GoCardless declined to remark.

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A spokesperson for TrueLayer mentioned that “the notion that open banking hasn’t taken off is wrong” and that the start-up had been “one of many quickest fintechs globally to achieve 100bn in annualised funds processed — signalling fast client and service provider adoption.”

“Pay By Financial institution is inevitable at this level and gaining critical-mass adoption,” the TrueLayer spokesperson added.

Nonetheless, in keeping with Rebecca Hickman, a associate at legislation agency Addleshaw Goddard, “uptake of Pay by Financial institution options has been slower than many anticipated”.

The challenges to the sector have been additionally highlighted in a government-commissioned evaluation into the competitiveness of UK funds led by former Nationwide chief govt Joe Garner.

Garner warned that the UK was “prone to falling behind” different nations and described Huge Tech’s push into funds as an “inflection level”. He urged Britain to assist develop its open banking trade by eliminating regulatory overlap and growing a nationwide funds technique — which the Labour authorities ended up publishing late final yr.

The failure of open banking to fulfill its lofty ambitions in Britain is of specific concern to the federal government as a result of the expertise pioneered within the UK has boomed in different markets with decrease card penetration, resembling Brazil and India.

Addleshaw’s Hickman mentioned that one of many components behind the slower than anticipated adoption of Pay by Financial institution was a “lack of buyer understanding or belief”.

Many potential customers usually are not conscious that the brand new expertise is offered. A 2018 examine by YouGov discovered that almost three-quarters of UK adults had not heard of open banking.

One other hurdle is the truth that folks merely don’t see the good thing about paying by way of open banking. On-line card funds have turn out to be extra seamless lately, thanks partially to the rise of digital wallets resembling Apple Pay and Google Pay.

“The issue just isn’t that open banking doesn’t work,” mentioned Riccardo Tordera-Ricchi, director of coverage on the Funds Affiliation. “It’s the truth that [other] funds work very nicely.”

Prospects are additionally postpone by the shortage of client safety. Regardless of charging service provider charges, Mastercard and Visa supply one thing that open banking doesn’t: a “chargeback” dispute mechanism that permits shoppers to be refunded in the event that they get scammed or buy a defective merchandise.

That is particularly essential for web shoppers whose belief is being eroded by the rise of cost fraud. Britons misplaced almost £2.1bn to fraud in 2023, in keeping with commerce physique UK Finance.

Having accepted that the ship might have sailed for Pay by Financial institution to actually problem the dominance of Visa and Mastercard over retail purchases, the trade has turned its focus to the subsequent frontier for open banking: variable recurring funds, or VRP. The brand new cost technique would enable third events to take funds immediately from clients’ financial institution accounts.

Regulators and trade have been trying to launch business VRP to compete with direct debits and permit clients to pay utility payments, charity donations and subscriptions in a extra versatile means — with, as an example, the choice to regulate the worth of the funds over time.

However launching the brand new cost system has been powerful thus far. Its proponents are confronted with having to construct a business mannequin. As banks have been mandated by the federal government to take part in open banking without spending a dime, lenders that generate income from different cost routes resembling card charges don’t have any incentive to put money into implementing a rival system.

Advisable

A generic buy now, pay later service on a smartphone screen

Regulatory overlap and crimson tape have additionally hindered the event of VRPs. Progress stalled because the venture was shared by a joint activity pressure break up between two regulators, the Monetary Conduct Authority and the funds regulator.

However after two years of limbo the trade is beginning to regain hope that it could actually lastly commercialise variable recurring cost. The UK authorities made it a key goal of its “nationwide funds imaginative and prescient” unveiled by chancellor Rachel Reeves at Mansion Home.

In an effort to spice up the sector and do away with crimson tape, the federal government additionally introduced plans to scrap the Funds System Regulator and tasked the FCA with delivering VRPs, whereas reminding the watchdog of its secondary goal of boosting development.

Earlier this month, 31 firms together with banks and fintechs lastly agreed to collectively fund the subsequent stage within the improvement of VRPs.

“We are actually regaining our crown,” mentioned Helen Little one, the pinnacle of trade physique Open Banking Excellence. “We spent too lengthy speaking about issues versus lacing up our trainers.”



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