Do you need to learn to get web page views and make more cash running a blog? Pinterest has modified rather a lot through the years, however I feel it’s nonetheless top-of-the-line methods to get visitors to your weblog. In reality, it’s one of many prime methods I get visitors, and it has been for…
Do you need to learn to get web page views and make more cash running a blog?
Pinterest has modified rather a lot through the years, however I feel it’s nonetheless top-of-the-line methods to get visitors to your weblog. In reality, it’s one of many prime methods I get visitors, and it has been for years!
At the moment, I’m excited to share an interview with Carly Campbell, a full-time blogger and the creator of Pinteresting Strategies, one of the widespread Pinterest programs on the market. Carly began her weblog again in 2016 after seeing a pin about earning profits on-line, and she or he’s been all in on Pinterest ever since.
She earns a six-figure revenue from her weblog by way of a mixture of show adverts, online marketing, product gross sales, and extra, and Pinterest is a serious visitors driver for her enterprise.
I’ve been following Carly for years, and in relation to Pinterest recommendation, she’s one of many few folks I all the time belief – she’s really an knowledgeable and all the time forward of the curve.
On this interview, Carly shares how she’s utilizing Pinterest to develop not one however two web sites, together with a brand new web site that already will get over 1,500 outbound clicks per day.
A few of the questions she solutions embody:
- What weblog niches do you suggest be on Pinterest and which niches do you assume ought to skip Pinterest?
- What does your present Pinterest technique appear to be?
- How typically do you pin, and do you employ scheduling instruments?
- Do you focus extra on creating contemporary pins or repinning older content material?
- What do you consider AI and pinning?
In case you’ve been questioning use Pinterest to develop your weblog and revenue, it is a must-read. And if you wish to dive deeper, check out her full course Pinteresting Strategies.
How I Use Pinterest To Make Cash Running a blog
Under is how Carly makes use of Pinterest to earn cash running a blog.
1. Are you able to inform us a bit about your self and the way you bought began with running a blog? Are you able to additionally inform me about your new web site that you just’re testing your Pinterest methods on? How is it doing?
I’m a full time keep at house, homeschooling mother, full time blogger. In late 2015 I had seen a pin on Pinterest that talked about earning profits with an internet site and Pinterest, and the thought had cemented itself into my thoughts.
On the time, we had been planning to begin a household, and I knew that I didn’t need to return to work after I had a child… so I began my first weblog in early 2016.
I had no concept what I used to be doing, however purchased a course and threw myself into studying the whole lot I may about earning profits with an internet site.
I labored 60+ hours on my web site weekly for the primary 12 months.
I used to be very blessed, and Pinterest simply clicked for me, and by the top of the primary 12 months I had changed my desk job revenue (after which some).
When my child was born I used to be incomes round $5,000 monthly, and I’ve by no means seemed again.
Weblog revenue fluctuates wildly – it’s affected by seasons, by platform algorithms, even by political tensions, and so through the years I’ve had wild months the place my weblog has earned $20,000+ and I’ve months the place it’s earned lower than $5,000.
(However, it doesn’t matter what, even within the worst months, it’s all the time out-earned what I used to earn at my desk job.)
The extra invested I turned in on-line enterprise, the extra I turned fascinated with Pinterest. My very own Pinterest success continued to develop, and ultimately, I started selling a course that helps others enhance their Pinterest visitors, too.
Today, I’m nonetheless all in on Pinterest for my mother weblog, and particularly all in on serving to different folks navigate the platform, so just lately (In July of 2024) began a brand new web site particularly for Pinterest.
This new web site has been probably the most enjoyable challenge I’ve achieved in a protracted whereas… it got here out of the gate robust in This fall final 12 months (producing greater than $4,000 in income earlier than if was 6 months previous!) and now slowly rising in the fitting direct (utilizing solely Pinterest visitors).
The brand new web site is sitting at round 1,500 outbound clicks per day, and it’s with Mediavine incomes advert revenue.
Observe: Carly began an excellent newer web site just lately and I requested her to share a screenshot from it. This proves which you could get began on Pinterest even when your web site is new! She stated: “Here’s a screenshot of the previous 60 days on Pinterest with our NEWEST account – we’re pinning simply 5-7 pins per day on this one, and we began on March 3, 2025. The account is getting over 500 outbound clicks per day now, and It’s already accepted into Journey and incomes as much as $5-$10 per day.”

2. What’s Pinterest? How do you employ Pinterest to make revenue along with your weblog? Do you merely use it to get pageviews again to your weblog?
Pinterest is an concept discovery platform. Lots of people seek advice from it as a social media or a search engine, nevertheless it’s actually neither of these. It’s about concepts, inspiration, and planning.
Understanding what the person is doing on Pinterest – ideating – is the primary clue to determining use it nicely.
I just do use Pinterest to drive pageviews again to my weblog. For me, that’s the place it’s worth is.
3. Do you assume all blogs must be on Pinterest? What weblog niches do you suggest be on Pinterest and which niches do you assume ought to skip utilizing Pinterest?
Sadly, not all blogs will do nicely on Pinterest. Pinterest is a spot for ideation and inspiration, and it’s additionally a really visible platform. So in case your content material is non-inspirational and non-visual, it’s in all probability not for you.
Niches that do significantly nicely are the visible concept niches – issues like DIY, house decor, nails, hair, magnificence, style, recipes, children actions – you recognize, issues it’s important to SEE.
There may be additionally room on the platform for the ache niches that have an effect on MOST pinterest customers – relationships, finance, parenting, and so on. However typically, as a result of these niches are usually not visible, we must always have lesser expectations there.
Niches the place you don’t actually need to SEE the content material and ALSO would not have a big Pinterest viewers must be averted.
4. When did you understand that Pinterest could possibly be a game-changer to your weblog visitors and revenue? How a lot visitors do you get from Pinterest?
I knew that Pinterest could be a sport changer actually early on – inside 6 or 7 months, I feel, I used to be beginning to see impactful visitors. However that was a very long time in the past… I feel it’s higher to reply this query with reference to my model new web site, as a result of that’s extra relatable for anybody who doesn’t have Pinterest expertise.
My latest (monetized) web site is presently getting round 2,000 web page views per day from Pinterest… Its Pinterest account is 8 months previous, and it’s been getting good visitors ever since 2 months in (aside from an actual Q1 dip lol).
5. How a lot do you earn as a blogger? How do you earn cash as a blogger?
I don’t share my revenue particularly any longer, however I can share that as a blogger I earn 6 figures, throughout many revenue streams. Some years one revenue stream outperforms one other, after which they flip flop the subsequent 12 months.
The important thing to stability with revenue on-line is to construct out a number of revenue streams.
Show adverts had been my unique, foundational revenue. In fact, this revenue is tied explicitly to visitors and to advertiser spending, and so it has excessive fluctuations.
Today I additionally do online marketing, sponsored posts, promote my very own programs + merchandise, and I run a membership supporting folks of their Pinterest technique.
These are all wonderful methods to extend revenue, however untie these streams out of your visitors (by the use of an electronic mail listing) creates an actual security internet for when visitors dips.
Really helpful studying: How To Make Money Blogging
6. What does your present Pinterest technique appear to be? How typically do you pin, and do you employ scheduling instruments?
Presently Pinterest remains to be probably the most foundational factor I do for my web site, so we spend numerous time on it. I’ve a VA who helps me with Pinterest now, as a result of I’ve a number of websites and we don’t need to slack on our Pinning course of.
We purpose for 10 pins per day, day-after-day, and we use the Pinterest native scheduler to que them up.
It’s a bit clunky however I’ve a good friend who’s engaged on instruments – extensions – that work WITH the native scheduler to make it extra person pleasant and faster to person – in order that’s very thrilling.
7. Do you focus extra on creating contemporary pins or repinning older content material?
Each!
New content material is essential to your success. We see numerous older accounts declining and once we look into why, we see that they’re pinning the identical previous URLs again and again, and their price of creation of recent URLs has actually declined. New URLs must be the middle of your Pinterest technique.
That stated, upon getting previous established URLs which have confirmed themselves as robust Pinterest posts, you possibly can maintain pinning these in perpetuity additionally. New pins for previous posts – particularly. When supported by new pins for brand new posts – are a wonderful tactic.
8. Are you able to share an instance of a pin that carried out nicely and led to revenue? Why do you assume this pin did nicely?
Positive! As a rule, I don’t share my presently robust pins publicly anymore, however this pin was viral for two years or so – it earned 1000’s in advert revenue AND affiliate revenue over that point: https://www.pinterest.com/pin/277323289542346642/
It did nicely as a result of it’s the epitome of planning (although it lacks the visible part, a visible part isn’t wanted for this kind of planning). The title shares a private story promise, and other people reply nicely to private tales.
However in fact it’s not simply in regards to the pin – I’ve made 1000’s of nice pins which have gone completely nowhere… a few of its success additionally comes from the truth that there was a ton of different RELATED content material on my boards, and I had robust boards within the area of interest to pin this pin on.
9. Is the pin description essential? Do you might have any normal ideas?
Sure! It’s crucial!
Pinterest appears to be like on the textual content in our descriptions to realize extra context and understanding in regards to the pin.
Take the time to set a person description for every pin, containing 4-5 (or extra) associated key phrases, telling Pinterest what your pin is about.
10. Can somebody get visitors to their web site from Pinterest even when they’re model new? What are the steps to getting began on Pinterest?
You shouldn’t count on in a single day visitors, however I do assume that my latest web site does reveal which you could definitely get visitors on a brand new web site, if you recognize what you’re doing.
So step one to get began is to LEARN what you have to be doing.
11. What are among the largest errors you see bloggers making with Pinterest?
Not understanding the platform. That’s the largest hurdle.
Individuals are available in pondering they will pin something and the fitting folks will see it, and visitors will seem… however Pinterest is NOT Google. There are NOT limitless customers searching down each search below the solar. It’s important to perceive the person, and perceive what the platform is to the person.
It’s not a quick dialog both. This previous 12 months, my good friend Tony Hill and I’ve spent HOURS on our podcast – Pin Talk Podcast – attempting to assist folks perceive the platform higher.
12. What do you consider AI and pinning? Are AI instruments price it in relation to Pinterest?
Ai is a grey space for me. I personally don’t have any drawback utilizing Ai to assist me create pin descriptions, or pace up creating distinctive titles… however I detest Ai pictures. They make my pores and skin crawl.
Not simply because I’m old fashioned and it appears unfair that those that will use Ai can have this huge leg up over those that gained’t use Ai… however as a result of I hate that my children or my mother and father or – anybody else on the planet – may see that picture and not perceive that it’s not actual.
Ai pictures have taken a spot that was already questionable so far as actuality goes (the web) and made it right into a terrifying maze of lies.
I feel we’re nonetheless very early within the Ai period and we do not know about the way it will have an effect on us… will platforms label Ai pictures?
Will customers care?
Will Ai content material turn out to be so low-cost and ineffective that it implodes on itself?
Will actual content material rise to the floor as people search it out?
Will people even be capable to distinguish between actual and Ai content material?
All issues we don’t know the solutions to proper now.
So, I’m being (I hope) very cautious in my method with Ai.
I’ll use Ai to assist with textual content era, however I’m not utilizing any Ai pictures – I’d not (at this level) flip my pinning course of over to Ai, as a result of I need to be in management there.
13. Inform us about Pinteresting Methods – who’s it for, and what can somebody count on to be taught?
Pinteresting Strategies 2025 – the most recent, most modern iteration of my Pinterest course is for ANYONE who needs to learn the way Pinterest works, and develop a method for Pinning that works with their content material and for his or her area of interest.
The updates to the technique have been battle-tested up to now 6 months – on my own – so it’s not outdated primarily based on successes from a decade in the past. These are the methods we all know are presently working – significantly nicely for visible niches.
I used to be actually nervous to launch the most recent model of the course, as a result of I had made so many large modifications to it in Q1 – possibly extra large modifications than at any level since 2017 – however I bought this nice message from Jordan only a couple months after the brand new model got here out:
“I can’t suggest the Pinterest Methods 2025 course sufficient! After dropping virtually all of our visitors in Google’s Useful Content material replace, we had been satisfied that our weblog was achieved for. Inside simply three weeks of implementing Carly’s methods, our Pinterest visitors skyrocketed from 5,000 outbound clicks in 30 days to an unbelievable 20,000 outbound clicks in 30 days. The course is extremely well-structured, straight to the purpose, and full of actionable recommendation. It’s additionally enjoyable! In case you’re critical about rising your Pinterest visitors, you possibly can’t miss this course!”
Please click here to learn more about Pinteresting Strategies.
Are you on Pinterest? Why or why not?
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