Bitcoin Price Rallies in January as ETF inflows signal demand shift

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Bitcoin’s value climbed again above $97,000 this week, supported by a sustained return of capital into US spot Bitcoin exchange-traded funds, information and market watchers say, suggesting a structural shift in demand after months of sideways buying and selling.

For the reason that begin of the yr, US spot Bitcoin (BTC) ETFs have collectively attracted practically $1.5 billion in internet inflows, in keeping with information cited by Bloomberg ETF analyst Eric Balchunas. That complete displays a multi-day stretch of optimistic creation exercise amid renewed curiosity from bigger allocators, following a interval of muted ETF flows on the finish of 2025.

Balchunas stated in a put up on X that the sample of ETF demand “means that possibly the consumers have exhausted the sellers,” a reference to Bitcoin breaking out of a chronic consolidation across the $88,000 degree.

Supply: Eric Balchunas

ETF consumers accounted for $843.6 million in net inflows on Wednesday alone, bringing the weekly complete to $1.07 billion and lifting the year-to-date determine. Whereas single-day inflows have grabbed consideration, the broader narrative is considered one of steadier demand returning after earlier rotation inside the merchandise.

Associated: Five Bitcoin narratives analysts are watching beyond price

Will establishments flip the Bitcoin script?

Bitcoin is rallying initially of a interval that has traditionally been tougher for the asset. Market observers typically level to Bitcoin’s four-year cycles, that are loosely aligned with its halving occasions and have usually seen costs peak 12 to 18 months after every provide discount, a sample that might counsel the market might already be previous its cyclical excessive.

Whereas the four-year cycle shouldn’t be a rule, previous market conduct has led many analysts to method this section with warning.

The present rebound follows a combined efficiency in 2025, when Bitcoin reached new all-time highs however did not maintain momentum throughout the broader crypto market. Regardless of headline value good points, the rally didn’t translate into a chronic “altcoin season,” leaving many buyers upset by the shortage of follow-through.

In response to Wintermute, a structural shift in Bitcoin markets could also be required to assist a broader restoration heading into 2026. In a latest outlook, the market maker stated a market-wide rebound would seemingly depend upon continued accumulation by exchange-traded funds and digital asset treasury corporations, or an enlargement of their mandates past Bitcoin to different digital property.

Bitcoin failed to draw sustained retail inflows in 2025 as buyers explored new progress themes round AI, robotics and area shares. Supply: Wintermute

Wintermute additionally pointed to the necessity for stronger, extra constant efficiency throughout main cryptocurrencies, together with Bitcoin, to generate a broader wealth impact. 

Associated: Crypto’s 2026 investment playbook: Bitcoin, stablecoin infrastructure, tokenized assets