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Is ChatGPT Plus still worth your $20? I compared it to the Free, Go, and Pro plans – here’s my advice

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Is ChatGPT Plus still worth your $20? I compared it to the Free, Go, and Pro plans – here’s my advice

by Investor News Today
January 28, 2026
in Technology
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Is ChatGPT Plus still worth your $20? I compared it to the Free, Go, and Pro plans – here’s my advice
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49a Is ChatGPT Plus still worth your $20? I compared it to the Free, Go, and Pro plans - here's my advice
Elyse Betters Picaro / ZDNET

Observe ZDNET: Add us as a most popular supply on Google.


ZDNET’s key takeaways

  • ChatGPT Go provides extra entry for $8 a month, with out upgrading to Plus.
  • Plus stays finest for precedence entry and better limits throughout high options.
  • Professional is for energy customers who want the very best caps and GPT-5.2 Professional.

It has been just a few years since ChatGPT first appeared, and since then, the AI chatbot has constantly up to date with new fashions, options, limitations, and plans. Whereas there’s loads you are able to do at no cost, some instruments and perks are reserved for paid tiers.

OpenAI launched the $20 month-to-month Plus plan to handle demand and assure entry throughout busy durations. However now, it additionally has ChatGPT Go, a brand new low-cost plan for simply $8 per thirty days. OpenAI has additionally mentioned that adverts are coming quickly within the US for the Go and Free tiers as a part of early testing, whereas paid plans like Plus and Professional will keep ad-free.

Additionally: The way to use ChatGPT: A newbie’s information

It is due to this fact a very good time to re-evaluate if Plus is price it. A few of it’s possible you’ll even be new to generative AI altogether, are questioning whether or not to strive ChatGPT, and are confused about all of the plans. Let’s break it down. I will provide help to lastly determine whether or not ChatGPT Free, ChatGPT Go, ChatGPT Plus, and even the $200-per-month Professional subscription is best for you.

(Disclosure: Ziff Davis, ZDNET’s father or mother firm, filed an April 2025 lawsuit in opposition to OpenAI, alleging it infringed Ziff Davis copyrights in coaching and working its AI programs.)

You must use ChatGPT Plus if…

Since Plus prices $20 per thirty days, you’ve got most likely requested your self: Why pay when you need to use ChatGPT at no cost? I’ve pored over the small print and used the AI chatbot, and from what I can inform, there are 9 essential benefits. The TL;DR is that the free tier has heavier utilization limits, whereas Plus will get you the latest options and fashions first, with precedence entry throughout peak occasions.

Additionally: Need higher ChatGPT responses? Do this shocking trick

You should use ChatGPT Plus if...
Elyse Betters Picaro / ZDNET

1. You need to use the legacy fashions nonetheless

When OpenAI launched GPT-5, it initially changed all legacy fashions in ChatGPT with a single unified system that routinely switched between quick responses and deeper reasoning. However some paying customers most popular older fashions or relied on them.

CEO Sam Altman later mentioned that instantly deprecating previous fashions “was a mistake,” and so OpenAI reversed course.

Additionally: Do not like GPT-5? You’ll be able to nonetheless use GPT-4 and different legacy fashions

Paid subscribers now have entry to legacy fashions: Plus customers can allow them in Settings and choose choices like GPT-4o, GPT-4.1, o3, o4-mini, and even phased-out GPT-5 and GPT-5.1 variants from the mannequin picker.

You probably have a most popular mannequin from a previous period, Plus enables you to preserve utilizing it.

2. You need entry to each new GPT-5.2 mannequin

Since late 2025, OpenAI has steadily iterated on GPT-5 inside ChatGPT.

Plus and Professional subscribers get early entry to new mannequin releases, together with GPT-5.2 Immediate, Considering, and Auto. Paid customers additionally get deeper personalization controls in Settings, resembling tone presets, adjustable heat and enthusiasm, and emoji frequency.

Additionally: What’s OpenAI’s GPT-5? This is every part you have to know

GPT-5.2 is now the flagship mannequin household. It is extra work-friendly for duties like spreadsheets, displays, coding, and evaluation. If you wish to strive new fashions as quickly as they launch, Plus stays probably the most reasonably priced means to try this. Whereas GPT-5.2 Auto is now the default for all logged-in customers, guide choice of GPT-5.2 Immediate or GPT-5.2 Considering requires a paid plan.

Free customers are capped at as much as 10 GPT-5.2 messages each 5 hours. Plus customers rise up to 160 messages each three hours, together with a weekly allowance for GPT-5.2 Considering, whereas Professional customers have limitless GPT-5.2 utilization in addition to entry to GPT-5.2 Professional.

3. You need to strive Sora video era

OpenAI’s Sora enables you to create reasonable movies from textual content prompts or pictures. ChatGPT Plus offers you entry to Sora, whereas ChatGPT Professional builds on that with quicker generations, increased resolutions, and longer video outputs.

Additionally: I attempted the brand new Sora 2 – and the outcomes have been pure sorcery

Sora is a paid characteristic. Plus customers can generate limitless pictures and movies however are restricted to movies as much as 5 seconds at 720p or 10 seconds at 480p, with as much as two concurrent generations at a time. Professional customers obtain movies as much as 20 seconds in size at 1080p, help for as much as 5 concurrent generations, and the power to obtain movies with no watermark.

4. You should generate numerous pictures

This part could be very totally different from what it was in late 2025. ChatGPT now has a more moderen picture system (aka “New ChatGPT Photographs” or GPT Picture 1.5) that may be a main improve for each era and enhancing. The numerous high quality enhancements embrace higher textual content rendering and extra succesful enhancing, resembling recontextualizing an present picture with out it falling aside.

And sure, it’s obtainable throughout tiers, together with Free. The distinction is limits. Free customers can create and edit pictures, however the caps present up quicker. Plus and Professional subscribers get a lot increased quotas, so you may generate extra pictures per day with out hitting a wall.

Additionally: ChatGPT’s new picture generator shattered my expectations

If you happen to commonly do picture work, Plus is the candy spot, and Professional is the “cease worrying about limits” tier.

5. You need to code with Codex’s assist

OpenAI has built-in its highly effective Codex AI coding agent into ChatGPT Plus, permitting anybody with the $20-a-month plan to entry coding help with no need to improve to the $200 plan. Since late 2025, Codex has continued to mature, providing bigger and longer-running choices for agentic coding work, resembling Codex Max (GPT-5.1-Codex-Max), which is accessible to Plus and Professional customers.

Additionally: 10 Codex secrets and techniques I discovered after 60 hours of pair programming

Codex helps you write and assessment code. You’ll be able to level it at your GitHub repository, and it will generate code modifications, run checks to make sure every part is working accurately, and even deal with putting in dependencies in the event you permit it.

6. You need Agent to deal with duties for you

The Agent characteristic in ChatGPT is a kind of “this seems like the long run” instruments. As an alternative of simply answering questions, it may browse the net, fill out types, and deal with multistep duties. For example, you may inform it to do your grocery buying. I attempted it just lately and had it add every part to my Walmart cart, however I wanted to take a look at myself.

Additionally: My 8 ChatGPT Agent assessments produced just one near-perfect consequence

Agent is a paid characteristic, so in the event you’re on the Free plan, you may’t use it but. Plus customers reportedly get round 40 agent runs per thirty days, whereas Professional and Staff customers can use as much as about 400 and get quicker execution.

7. You do numerous deep analysis

You are most likely noticing a sample: ChatGPT’s most superior options are inclined to launch first for paying subscribers, and whereas free customers ultimately get entry, it often comes with tight utilization limits.

Deep Analysis is a good instance. Consider it as ChatGPT’s analysis analyst mode. You’ll be able to ask a posh query, and it’ll browse the net, analyze PDFs, pictures, and articles, then produce a structured report with citations and a abstract of its course of.

Additionally: I examined ChatGPT’s Deep Analysis in opposition to Gemini, Perplexity, and Grok AI

Free customers can strive Deep Analysis, however solely about 5 light-weight duties per thirty days. Plus customers get roughly 25 duties month-to-month throughout full and light-weight modes, whereas Professional customers rise up to 250, with the light-weight model kicking in as soon as full-task limits are reached.

8. You need the most effective options with increased limits

Subscribing to Plus offers you with early entry to OpenAI’s newest instruments and options, usually earlier than they’re obtainable to free customers. And even when the extra superior options do roll out to the Free tier, they’re usually restricted or capped so severely that they don’t seem to be enjoyable to make use of. On a paid plan like Plus, you need to use these options extra steadily with fewer restrictions.

With a Plus account, you get increased limits throughout:

  • Messaging
  • File uploads
  • Information evaluation
  • Deep Analysis
  • Picture era and enhancing
  • Reminiscence and context retention
  • Superior Voice Mode conversations

That final one, particularly, has improved loads since late 2025. Voice is now extra tightly built-in into the principle chat display, letting you turn seamlessly between typing and talking, view a stay transcript, and preserve conversations operating within the background. Free customers can use voice, however Plus subscribers usually get longer periods and fewer interruptions.

Additionally: This ChatGPT improve mounted my largest annoyance with voice mode

OpenAI is regularly phasing out the older customary voice mode, although each variations can be found for now.

9. You need an ad-free expertise

OpenAI plans to check adverts within the US for the Free and Go tiers. If you wish to keep away from adverts totally, Plus is anticipated to stay ad-free.

You must use ChatGPT Professional if…

OK, so now that we have mentioned why Plus is price it for a lot of, let’s take a look at the dearer Professional plan that prices $200 a month. Most individuals would by no means pay a automotive fee’s price of cash to make use of AI, however there are particular cases the place it could possibly be price it. Let’s be clear, although: Professional is for probably the most hard-core customers who want the utmost ChatGPT expertise.

You should use ChatGPT Pro if...
Elyse Betters Picaro / ZDNET

1. You need ChatGPT Plus on an excellent higher scale

Every little thing included in ChatGPT Plus can be obtainable in Professional, however with far fewer limits, resembling:

  • Quicker, successfully limitless picture era with precedence entry
  • Increased limits for Deep Analysis, Agent, Reminiscence, and context dimension
  • Expanded Codex entry for lengthy coding runs
  • Highest limits and smoothest expertise for Sora video era

In brief, Professional provides most velocity, capability, and have entry throughout the platform. If you would like probably the most highly effective, no-compromise model of ChatGPT and are comfy with the upper value, Professional is the top-tier possibility.

2. You need GPT-5.2 Professional and probably the most highly effective fashions

With Professional, you get the complete lineup of fashions and modes, together with GPT-5.2 Professional with its “research-grade” reasoning. Consider it because the high-performance model of OpenAI’s newest mannequin for individuals who want critical reasoning energy and prolonged context processing. It runs on the identical base as GPT-5.2 however provides additional compute, deeper reasoning, and a bigger context window.

Additionally: What’s ChatGPT Professional? This is what $200 per thirty days will get you

Not solely is GPT-5.2 Professional unique to Professional subscribers, however additionally they get entry to different GPT-5 variants and legacy fashions. Nothing is off-limits. You’ll be able to change between older and newer fashions with out worrying a few quota.

3. You need early entry to the latest options

Professional customers are generally the primary to check main upgrades and options.

For instance, ChatGPT Pulse is a characteristic that lets ChatGPT work proactively in your behalf. Every night time, it may analysis and summarize data out of your chat historical past, pursuits, and directions, then generate a customized morning briefing with 5 to 10 “playing cards.” It is like waking as much as your individual TL;DR feed. However, for now, Pulse is simply obtainable to Professional customers.

Additionally: The most effective free AI for coding in 2025 – solely 3 make the minimize now

OpenAI does plan to deliver Pulse to Plus customers sooner or later, following the identical rollout sample it makes use of for many of its latest options.

4. You need an ad-free expertise

Once more, OpenAI has mentioned it plans to check adverts within the US for the Free and Go tiers, however the Professional and Plus plans ought to stay ad-free.

You must use free ChatGPT if…

Lastly, let’s speak in regards to the free model of ChatGPT. I’ve already coated most of its options, so here is the brief model: All of it is dependent upon how usually you employ ChatGPT and whether or not early entry to new instruments issues to you. If you happen to solely use it sometimes and do not care about testing the most recent options first, the Free plan is totally the way in which to go.

You should use free ChatGPT if...
Elyse Betters Picaro / ZDNET

1. You do not need to pay a month-to-month charge

If you happen to solely want occasional AI assist and do not thoughts limitations, the Free tier ought to serve you effectively. It is surprisingly succesful and now consists of options that have been as soon as paywalled, resembling Deep Analysis. You get loads for $0.

As of January 2026, Free ChatGPT customers can entry most core options, however all of them include utilization limits:

  • GPT-5.2 (default mannequin, about 10 messages each 5 hours on Free)
  • Net search (built-in searching with citations, rate-limited on Free)
  • ChatGPT Photographs (new picture generator, round 3 free pictures per day)
  • Buying analysis (guided purchaser’s guides, throttled on Free)
  • Deep Analysis (5 light-weight duties per thirty days)
  • Superior Voice Mode (shorter periods on Free)
  • File and picture uploads (three information and two pictures per day)
  • Reminiscence (light-weight, restricted recall)
  • Third-party apps (like Canva, Instacart, Adobe, however free utilization is capped)
  • Group chat (as much as 20 members, Free-tier limits apply)

ChatGPT has been more and more shifting to guided, task-based instruments that free customers can entry. For instance, there’s buying analysis, which features like a private assistant, producing purchaser’s guides with comparisons and hyperlinks. Different new options embrace a waitlist-only ChatGPT Well being house and an experimental group chat that helps as much as 20 collaborators — all obtainable for free of charge.

Additionally: Everybody can use ChatGPT Group Chat now at no cost – find out how to strive it

ChatGPT’s app ecosystem can be free and rapidly maturing, with integrations for Canva, Instacart, StubHub, and Adobe apps, and extra. These can be found throughout Free, Plus, and Professional plans, although free customers face tighter limits.

2. You are an off-the-cuff ChatGPT person

If you happen to not often hit every day limits for textual content, voice, or picture era, upgrading to Plus or Professional is probably not crucial. The free tier provides loads of room for gentle use, together with just a few questions per day, primary picture era, file or picture uploads, and easy evaluation.

Nevertheless, in the event you steadily run into caps for textual content, voice, pictures, or analysis, a paid plan will make extra sense for you.

Additionally: The way to get ChatGPT Go free for a yr in India (and what it unlocks)

Plus is an reasonably priced center floor, whereas Professional is geared towards the final word energy customers (assume: individuals who want most capability and prolonged entry to superior options). In case your wants are minimal and adverts and limits do not hassle you, sticking with the free tier is completely affordable. You may simply get new options later and must tempo your utilization.

You must use ChatGPT Go if…

ChatGPT Go is OpenAI’s new low-cost plan obtainable worldwide. It debuted in January 2026, after testing in India. It is for individuals who need extra entry than the free tier however do not need to pay $20 month-to-month for Plus.

You should use ChatGPT Go if...
Elyse Betters Picaro / ZDNET

1. You desire a cheaper plan than Plus

If you happen to commonly hit free-tier limits however do not want every part Plus provides, Go is the mosr budget-friendly possibility. It offers you extra room to talk, add, and create with out leaping to the $20 plan.

2. You need extra messaging with GPT-5.2 Immediate

With Go, you get you expanded entry to GPT-5.2 Immediate at a cheaper price level, together with increased caps — as much as “10x extra messaging” — so you may preserve chatting with out hitting the free-tier wall as rapidly.

3. You add information or generate pictures usually

Go consists of increased limits for file uploads and picture creation, making it a greater match in the event you use ChatGPT for on a regular basis evaluation and picture work. Like messaging, OpenAI mentioned you get “10x” extra file uploads and picture generarion than the free tier.

4. You need longer reminiscence and a bigger context window

Go has longer reminiscence and a bigger context window than the free tier, so ChatGPT can keep in mind useful particulars about you over time and deal with longer back-and-forth with out shedding the thread as quick.

How a lot do ChatGPT’s plans value?

As of January 2026, ChatGPT Free is free to make use of. Go is $8 a month, Plus is $20 a month, and Professional is $200 a month within the US.

What’s ChatGPT Go?

ChatGPT Go is OpenAI’s new low-cost subscription tier. It is now obtainable all over the place ChatGPT is, after being examined in India, and is designed to offer expanded entry to superior options at a cheaper price than Plus. Go customers get entry to the most recent mannequin, GPT-5.2 Immediate, and obtain “10x extra messages, file uploads, and picture creation than the free tier,” in line with OpenAI.

Within the US, ChatGPT Go prices $8 per thirty days, with pricing localized in another markets.

When are adverts coming to ChatGPT?

OpenAI has mentioned it plans to start testing adverts quickly within the US for logged-in adults on the Free and ChatGPT Go tiers. Plus, Professional, Enterprise, and Enterprise are anticipated to stay ad-free. Under is how adverts will look, in line with OpenAI.

ChatGPT ads
OpenAI / Elyse Betters Picaro / ZDNET

What’s the distinction between ChatGPT’s plans?

Merely put, ChatGPT Professional consists of every part in Plus, after which some. It provides increased or successfully limitless limits on superior options, together with unique entry to probably the most highly effective instruments and fashions, resembling GPT-5.2 Professional and Pulse. 

ChatGPT Go is probably the most reasonably priced paid plan. It comes with increased caps than Free, together with “10x extra” messages, file uploads, and picture creation, however fewer perks and decrease limits than Plus. This is a fast desk you may scan to see what every plan consists of:

Function Free Go Plus Professional
Mannequin entry GPT-5.2 Auto GPT-5.2 Auto + Immediate Auto + Immediate + Considering + legacy All fashions + GPT-5.2 Professional
Legacy fashions No No Sure Sure
Precedence Customary Customary Precedence Highest
Pace Customary Customary Quicker Quickest
ChatGPT Photographs Restricted Greater than Free Excessive Highest / near-unlimited
Buying analysis Sure, throttled Sure Sure Sure
Sora 2 No No Sure (5s 720p / 10s 480p) Sure (as much as 20s 1080p, no watermark)
Voice Restricted Longer than Free Longer, fewer interruptions Longest
Deep Analysis ~5 gentle duties/mo Increased than Free ~25 duties/mo (combine) ~250 duties/mo
Agent No No ~40 runs/mo ~400 runs/mo
Codex No No Sure (incl Codex Max) Full, longest runs
Net searching Sure, rate-limited Sure, rate-limited Precedence Quickest
Uploads ~3 information + ~2 pictures/day ~10x Free Increased Highest
Reminiscence Gentle, short-term Longer than Free Prolonged Lengthy-term, highest
Information evaluation Primary Prolonged Prolonged Full
Customized GPTs Restricted Restricted Extra slots Full
Third-party apps Sure, capped Sure, capped Increased limits Highest limits
Group chat Sure (as much as 20) Sure (as much as 20) Sure Sure
Pulse No No Deliberate Sure
Early entry No No Sure Earliest

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