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Amazon’s Big Spring Sale 2026: Rumored dates, what to expect & everything to know

by Investor News Today
February 25, 2026
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Amazon’s Big Spring Sale 2026: Rumored dates, what to expect & everything to know
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Adam Breeden/ZDNET

It seems that Amazon’s third annual Massive Spring Sale will return in 2026, regardless of the corporate not but publicly sharing any dates or particulars. Early leaks from members of Amazon’s Vendor Central platform, the web-based dashboard for third-party sellers to handle their enterprise on the Amazon market, detailed preparations for the upcoming sale occasion. The leaks recommend that Amazon’s spring financial savings occasion will return from March 25-31 this 12 months.

Additionally: Replace your Echo audio system ASAP for Alexa’s most practical improve in a long time – here is how

In a Feb. 10 e mail, a PR consultant for Amazon instructed ZDNET that we might be told as quickly as info was out there. “Whereas Amazon has not but made any bulletins about this occasion, we are going to let you recognize as quickly as we now have information to share.” Amazon didn’t verify a 2026 Massive Spring Sale, nor did it verify the rumored dates of March 25-31, but in addition didn’t deny it.

One Amazon vendor posted on LinkedIn on Feb.10, outlining the precise dates for the sale and sharing extra particulars on deal submissions for sellers. The person’s LinkedIn put up included a screenshot that learn “Amazon is now accepting offers submissions for the Massive Spring Sale 2026 occasion.” 

The screenshot additionally notes that offers should be submitted by March 24, 2026 and that the main focus gross sales classes are out of doors & backyard, house, magnificence & trend, pets, journey, and different seasonally relevant classes. Older threads on the Amazon Vendor Central from Feb. 12, 2025, element comparable details about offers submissions for the 2025 Massive Spring Sale round this similar time interval final 12 months.

In response to Bradley Sutton with the AM|PM Podcast, Amazon’s Vendor Central platform revealed the 2026 sale dates as early as Jan. 30, with some merchandise already being flagged as eligible for Vendor Central offers and Lighting Offers then.

Additionally: 15+ highly effective Alexa instructions it is best to begin utilizing at house (no subscriptions required)

Final 12 months, Amazon’s second annual Massive Spring Sale (generally often called the Amazon Spring Sale or Spring Deal Days within the UK) additionally ran from March 25-31. Amazon did not publicly verify dates and even announce the 2025 Massive Spring Sale till March 18 final 12 months (although I used to be capable of decide final 12 months’s sale dates because of Vendor Central leaks, too), so it is potential we can’t see any public particulars on this 12 months’s occasion anytime quickly. 

As ZDNET’s deal connoisseur, I will be utilizing my intensive hands-on tech expertise and seasoned commerce abilities to cowl upcoming gross sales and offers. I break down all the pieces it’s essential to know to buy like a professional any time of the 12 months — plus all the particulars about Amazon’s likely-upcoming Massive Spring Sale. Pleased purchasing!

When does the Amazon Spring Sale begin?

In response to early leaks, Amazon’s Massive Spring sale begins Wednesday, March 25, 2026, and ends Tuesday, March 31, 2026.

My private estimations positioned the Massive Spring Sale returning someday between March 20-31. Amazon has not but confirmed the return of the sale or specified sale dates, however info on the Amazon Vendor Central platform signifies preparations are underway. 

Like final 12 months (and all of Amazon’s different sale occasions), I anticipate Amazon’s Massive Spring Sale to begin at 12:01 a.m. PST on March 25, or 3:01 a.m. EST if you happen to’re on the East Coast like ZDNET. Amazon’s gross sales usually finish on the identical schedule, with deal occasions closing at midnight PST on the final day of the sale. 

Amazon Spring Sale 2025 Smart Home

What’s Amazon’s Massive Spring Sale?

Amazon steadily runs gross sales a number of instances through the 12 months, and presently has tons of merchandise discounted forward of Presidents’ Day. The corporate’s hottest Prime Day gross sales happen in October and July. 

In 2024, Amazon launched the Massive Spring Sale, signaling a brand new annual occasion in March on the retail big’s calendar. It was not a Prime-exclusive occasion. Nonetheless, just like the final two years, anticipate to see choose unique Prime member provides. In contrast to Prime Day, the spring sale runs for a number of days, not simply two. In response to early leaks, this 12 months’s sale occasion is March 25-31, 2026. Within the UK, the occasion known as Amazon Spring Deal Days. 

Basically, you may anticipate tons of offers throughout nearly each product class, particularly seasonally applicable areas like out of doors & backyard, house, magnificence & trend, and extra, all out there for a restricted time. 

How lengthy is the Amazon Spring Sale?

Amazon’s 2026 Massive Spring Sale is a multi-day purchasing occasion that may stretch from Wednesday, March 25, to Tuesday, March 31, 2026, in accordance with early rumors. Final 12 months, the Massive Spring Sale ran throughout the identical March 25-31 window.

What are the dates of Amazon’s Massive Spring Sale?

The dates of Amazon’s Massive Spring Sale are Wednesday, March 25, to Tuesday, March 31, 2026, in accordance with early leaks. 

  • In 2025, the occasion ran from March 25-31.
  • In 2024, the Massive Spring sale ran from March 20-25. 

Do I’ve to be a Prime member to buy Amazon’s Massive Spring Sale?

No, you do not have to be a Prime member to buy this sale occasion. All clients can store the Amazon Massive Spring Sale, though, as in years previous, Prime members will presumably have particular entry to pick out unique offers. 

Should you’re not a Prime member but, you may be part of earlier than the Massive Spring Sale kickoff to obtain member advantages like free delivery, leisure, unique financial savings, and extra.

amazon-packages
Adam Breeden/ZDNET

How a lot is an Amazon Prime membership?

Amazon Prime prices $15 monthly, or you should buy an annual membership for $139, to avoid wasting a number of {dollars}. 

School college students and people aged 18-24 can get a reduction through Prime for Younger Adults and pay practically $8 monthly or $69 per 12 months. As well as, these with qualifying authorities help (together with choose seniors) can obtain a Prime membership at a reduction.

How can I maximize my financial savings through the Massive Spring Sale?

As a offers & purchasing editor, I can suggest a number of ideas that will help you maximize your gross sales on Amazon. If you wish to store the sale, it is best to think about getting a Prime account, even when the Massive Spring Sale is not a Prime-exclusive occasion. Along with free two-day delivery, membership is straightforward to arrange and provides you entry to unique provides on the positioning. Plus, you may use a free trial to buy the most effective financial savings with out spending a dime on a membership. 

If you find yourself beginning a free trial (or have already got Prime), guarantee your fee choices (like one-click settings and your default supply tackle) are right. This manner, you may take a look at rapidly if wanted through the sale. Different methods to arrange for spring financial savings embrace researching and planning potential purchases, itemizing need and want gadgets, and setting a finances earlier than gross sales. 

How can I discover discounted electronics through the Amazon Spring Sale?

There are a number of methods to catch flagship tech gear and devices on low cost throughout Amazon’s spring sale. Scouring the Massive Spring Sale homepage will assist floor standard offers and filter search outcomes. You may additionally be capable to store competing sale occasions from different retailers as extra deal occasions start to refill the March calendar. Maintaining with offers and reductions vetted by ZDNET’s crew of consultants is one other method to discover the most effective offers that may floor on Amazon through the Spring Sale. We’ll be working across the clock to floor the most effective provides as they arrive up, together with lightning offers and limited-time provides. 

Are Amazon’s Spring Sale offers value it?

The validity and “worthiness” of Amazon’s Spring Sale offers will not be measurable till these offers start to go reside, however primarily based on previous historical past, it isn’t a flimsy occasion. Whereas it is true that Prime Day occasions usually supply a few of the greatest financial savings, notably on Amazon’s flagship tech — like Hearth Sticks, Hearth tablets and TVs, and Echo gadgets — the Massive Spring Sale additionally provides some extent of low cost on standard gadgets. The primary 12 months Amazon held the Massive Spring Sale, we noticed the most effective costs of the 12 months on choose Kindle fashions, and final 12 months we noticed reductions as much as 40% or extra throughout key classes, particularly out of doors, house, and tech, because the retailer prepped for hotter climate, seasonal journey, and extra. 

When is the following Prime Day?

If Amazon sticks to its typical sale calendar, the following Prime Day sale (and the primary of 2026) will doubtless be in July. Nonetheless, there are nonetheless a number of extra probabilities to avoid wasting till then, together with through the Massive Spring Sale. 

Amazon Spring Sale vs. Prime Day: Which gross sales are higher?

Traditionally, Amazon runs two Prime Day occasions. One is in October, and the opposite is in July. The retailer’s flagship Prime Day occasions historically provided a few of the largest financial savings of the 12 months on tons of classes starting from house, attire, tech, and past, however through the years, many have referred to as out a decreased high quality of offers and a rise in bitter ways, like inflating costs earlier than a sale to manufacture illegitimate “reductions.” 

On the flip aspect, the Amazon Spring Sale, not like Prime Day occasions, is open to all clients, not simply Prime members. It additionally historically includes a concentrate on Easter and early Spring financial savings, particularly throughout associated classes like out of doors, backyard, house, and extra. You may nonetheless discover offers throughout tech, magnificence,  and extra, however the occasion is designed to maximise the spring season. 

It is arduous to check which occasion provides “higher” offers, because it does rely on what you are searching for, however usually, flagship Amazon gadgets see higher financial savings throughout Prime Day occasions. No matter once you do store, there’s extra onus on the buyer than ever earlier than to vet and confirm offers, evaluate costs, and use instruments like Rakuten to benefit from money again provides when relevant — even when purchasing Amazon’s gross sales. 

What forms of offers can I discover through the Amazon Massive Spring Sale?

Final 12 months, Amazon promised as much as 40% off throughout 35 classes, together with house, trend, and extra. Plus, there have been every day deal drops, Prime-exclusive provides, and many financial savings on Amazon Haul, the positioning’s finances purchasing expertise. Amazon hasn’t shared any extra particulars simply but, however we’ll let you recognize after they do. 

What are the most effective Amazon Spring Sale offers?

ZDNET’s consultants shall be looking by way of Amazon’s Spring Sale offers to search out the most effective reductions by class after they grow to be out there. 

What product classes are usually included within the Spring Sale? 

Final 12 months, Amazon marketed financial savings throughout “greater than 35” classes. Within the model’s press launch from the final day of the 2025 occasion, Amazon mentioned it was a good time to “save large on end-of-season winter gadgets or refill on springtime favorites — from trend and wonder to out of doors furnishings and backyard provides.” Final 12 months’s sale featured reductions of as much as 40% off choose gadgets throughout classes, together with attire, magnificence, expertise, and residential. Common provides included financial savings on Amazon gadgets, kitchen home equipment, electronics, cleansing and organizing gear, and extra. The 2026 sale ought to embrace a lot of the identical. 

Are different retailers taking part in Amazon’s Spring Sale?

Final 12 months, a number of retailers jumped on the spring sale prepare and provided seasonal financial savings that overlapped with, preceded, or adopted Amazon’s Massive Spring Sale. We noticed concurrent gross sales from different main rivals like Goal, Walmart, and Greatest Purchase. Anticipate many retailers to proceed dropping costs to match Amazon’s and provides clients such as you a alternative of the place to purchase.

Why belief ZDNET that will help you store?

As a member of the ZDNET workers, I solely write about offers that I or a crew member would wish to purchase — gadgets and merchandise we want, want, or would suggest. I search for offers the place merchandise are at the very least 20% off (or are rarely on sale), utilizing established price-comparison instruments and trackers to find out whether or not the deal is on sale and the way usually it drops.

I additionally look over buyer evaluations to see what issues to actual individuals who already personal and use the merchandise within the offers I like to recommend. These suggestions may be primarily based on my testing (or that of one other ZDNET professional), together with intensive analysis and comparability purchasing. The objective is to ship essentially the most correct recommendation that will help you store smarter. ZDNET provides 33 years of expertise, 30 hands-on product reviewers, and 10,000 sq. ft of lab area to make sure we convey you the most effective tech.

Plus, in 2026, ZDNET refined its method to offers, growing a measurable system for sharing financial savings with readers such as you. Our editor’s deal score badges are affixed to most of our deal content material, making it simple to interpret our experience that will help you make the most effective buy resolution. 

Additionally: How we price offers at ZDNET in 2026

In search of extra purchasing ideas? Try the 3 money-saving tips I exploit each time I store on-line – and why it is best to too.



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