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Toyota considers exporting from UK to US to ease impact of Trump tariffs

by Investor News Today
March 12, 2025
in Market Updates
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Toyota considers exporting from UK to US to ease impact of Trump tariffs
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Toyota won’t rule out utilizing the “export potential” of its UK plant to ship small volumes of autos to the US in a bid to navigate the provision chain challenges posed by Donald Trump’s tariff war, a senior European govt has mentioned. 

“If the enterprise equation is smart and the product that we’re producing is needed by one other area . . . we might after all examine [our assets],” Matt Harrison, the chief company officer in Europe for the world’s largest carmaker, instructed the Monetary Instances. 

Harrison warned of extra “political whirlwinds” forward because the automobile trade prepares for a collection of tariffs the US president has threatened in opposition to its main buying and selling companions. 

Trump has handed carmakers a one-month reprieve on tariffs on imports from Mexico and Canada however the Japanese carmaker could be uncovered if he goes forward with the duties after 30 days.

US officers have additionally mentioned “reciprocal” tariffs, permitting Trump to match import tariffs to these imposed on US items by different international locations, would nonetheless go into impact on April 2 as deliberate.

The EU, which levies 10 per cent on automobile imports in comparison with the two.5 per cent by the US, could possibly be one of many important targets of the “reciprocal” tariffs. 

If the UK manages to avoid US tariffs and Trump delivers on his tariff threats in opposition to different buying and selling companions, Toyota’s Burnaston plant might maintain extra “export potential”, Harrison mentioned.

However he cautioned that potential volumes could be restricted contemplating that smaller fashions produced within the UK don’t match shopper demand for bigger-sized autos within the US. 

“It doesn’t imply that there wouldn’t be some alternative, however in all probability small quantity. Not big,” he added.

Toyota has been a longtime proponent of promoting a broad number of autos together with hybrids and hydrogen-powered fashions. Gross sales progress of electrical autos, in the meantime, has slowed in each Europe and the US.

However it’s going to increase its EV line-up in Europe this yr with three new all-electric sport utility autos for the principle Toyota model and one other three EV fashions for Lexus. By the tip of subsequent yr, it expects to have a minimum of 14 battery-only fashions, and to promote solely zero-emission autos throughout Europe by 2035.

Toyota mentioned it will not be prepared to start out producing EVs at its European vegetation within the close to time period. Presently, its EVs are produced in Japan, India and at European vegetation owned by Stellantis. 

“Possibly in 2025, battery EVs might be 10 per cent of our enterprise, however nonetheless at 10 per cent of our enterprise, the vital mass will not be there to be absolutely aggressive producing domestically,” Harrison mentioned. 

Andrea Carlucci, vice-president of Toyota Europe, instructed the FT that Toyota’s various EV providing will assist hold it from being dragged right into a value warfare. Carmakers have struggled to become profitable from EVs, that are dearer to provide than petrol autos and infrequently require reductions to persuade customers to make the change.

“It could be naive to let you know that we will rescue ourselves from a value warfare,” Carlucci mentioned. “However I believe now we have a bit extra freedom.” 

One other battleground for the group in Europe is plug-in hybrids, such because the carmaker’s Prius mannequin.

As EV gross sales progress slows in Europe, BYD and different Chinese language rivals are increasing their hybrid choices, that are additionally not topic to the EU’s anti-subsidy tariffs.

“Competitors could be very welcome,” Carlucci mentioned. “I’m able to take any problem from anybody.”



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