GoPro has introduced plans to chop practically 1 / 4 of its workforce in an effort to return to profitability, after combating elevated competitors and declining income.
The cuts, introduced in a Type 8-Okay submitting, are anticipated to quantity to 145 jobs, roughly 23 p.c of GoPro’s 631 workers, and will price GoPro as a lot as $15 million in severance funds and healthcare advantages. The corporate says the cuts shall be carried out throughout the second quarter of 2026, and many of the layoffs shall be accomplished by the tip of the 12 months. The corporate beforehand laid off employees in two separate rounds in 2024.
GoPro had anticipated to return to profitability by the tip of the monetary 12 months 2025, however as an alternative posted a year-end loss. Lately its motion cameras and 360 cameras have confronted elevated competitors from rivals together with DJI and Insta360. To fulfill that problem, the corporate has promised that new cameras, set to debut at this month’s NAB tradeshow and be powered by a brand new GP3 processor, shall be “extra professionally targeted than ever earlier than.”
