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ICE Asks Companies About ‘Ad Tech and Big Data’ Tools It Could Use in Investigations

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ICE Asks Companies About ‘Ad Tech and Big Data’ Tools It Could Use in Investigations

by Investor News Today
January 25, 2026
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ICE Asks Companies About ‘Ad Tech and Big Data’ Tools It Could Use in Investigations
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US Immigration and Customs Enforcement is asking firms to offer details about “industrial Huge Information and Advert Tech” merchandise that may “instantly assist investigations actions,” in line with a request for info posted on Friday within the Federal Register, the US authorities’s official journal for company notices, rulemaking, and different public filings.

The posting says that ICE is “working with rising volumes of legal, civil, and regulatory, administrative documentation from quite a few inner and exterior sources.” The company frames the request as a solution to survey what instruments are at present obtainable to assist handle and analyze the knowledge ICE has, saying it’s taking a look at “present and rising” merchandise which might be “corresponding to giant suppliers of investigative information and authorized/threat analytics.”

As well as, the entry says “the Authorities is looking for to know the present state of Advert Tech compliant and site information companies obtainable to federal investigative and operational entities, contemplating regulatory constraints and privateness expectations of assist investigations actions.” The submitting affords little element past that broad description: It doesn’t spell out which laws or privateness requirements would apply, nor does it identify any particular “Huge Information and Advert Tech” companies or distributors ICE is focused on.

The entry seems to be the primary time that the time period “advert tech” has appeared in a request for info, contract solicitation, or contract justification posted by ICE within the Federal Registry, in line with searches by WIRED. The request underscores how instruments initially developed for digital promoting and different industrial functions are more and more being thought-about to be used by the federal government for regulation enforcement and surveillance.

In an unsigned assertion emailed to WIRED, ICE burdened that the submitting was solely for info and planning functions. “Regulation enforcement throughout the nation leverages technological innovation to struggle crime. ICE is not any totally different,” the assertion reads. ICE stated it makes use of know-how to assist investigations and to help within the arrest of criminals, “all whereas respecting civil liberties and privateness pursuits.”

The Division of Homeland Safety didn’t instantly reply to a request for remark.

ICE has beforehand used the time period “massive information” in a contract justification for Palantir to offer “limitless operations and upkeep assist of the FALCON system” and limitless licenses for “Palantir Gotham.” Gotham is Palantir’s off-the-shelf investigative instrument for regulation enforcement. The corporate gives a customized model of Gotham to ICE referred to as the “Investigative Case Administration” system. FALCON is a instrument throughout the custom-made Palantir system that ICE makes use of to “retailer, search, analyze, and visualize volumes of present info” about present and former investigations.

ICE has additionally beforehand bought merchandise that present cellular location information, which is usually among the many info supplied by firms that purchase and promote info collected for internet marketing. Advert tech information can embrace particulars in regards to the machine and apps an individual is utilizing, the place they’re situated, and their searching exercise, amongst different info.

ICE has bought industrial location information obtained from Webloc, a instrument offered by the corporate Penlink. Webloc permits a consumer to gather details about the cell phones getting used inside a particular space throughout a specific time interval. Customers have the flexibility to filter the units displayed in line with standards comparable to whether or not their location was gathered by way of “GPS, WiFi, or IP tackle,” or by their “Apple and Android promoting identifiers,” in line with reporting by 404 Media,

In a number of current years, ICE has additionally bought licenses to make use of Venntel, a knowledge dealer and subsidiary of the agency Gravy Analytics that collects and sells client location information. In a Federal Registry entry closing out a contract with Venntel final yr, ICE reported that its Enforcement and Removing Operations division had used the corporate’s software program “to entry/acquire info to precisely establish digital units.”



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